Compare your range to your competitors, identify range gaps, and optimise your pricing architecture
Side-by-side visual representation of own and competitor product range for direct comparison and gap identification.
Slice and dice by any product attribute to hone in on similarities and differences among retailers, brands and SKUs
Get alerts to your inbox whenever new products appear or are removed from retailer websites, including your own.
Unit pricing ($/L, $/g, etc) to allow price architecture analysis that incentivises high volume purchases.
Compare your product range to the market visually to identify gaps in range, and be the first to know when new products or brands are available in the market.
Our cloud-native web crawlers politely scan the entire range of each retailer at least once per day to ensure you are the first to know about new product launches, delistings or out of stocks.
Ensure you have options available for customers at all key price points, and that pack breakdown pricing is optimised for margin expansion and volume growth.
Our smart data parsing algorithms extract product packsizes effortlessly and calculate per-unit pricing so that you can compare different pack breakdowns among your own range or alongside competitors.
Build a single source of truth for discussions with external stakeholders, and strengthen your negotiating position through fact-based evidence.
A shared independent data source sets the foundation for productive discussions and allows you to get to the important commercial topics faster.
Thankfully not! Our dashboards are designed to be easy to use and get you to insights within seconds. However, they also cater to retail practitioners and data analysts who would like more depth and granularity than the average user.
Our solutions are designed to be versatile and suit the needs of category and pricing teams right through to senior management.
For a retailer, day-to-day tactical users tend to be buyers, category managers, pricing teams and data analysts, with senior management receiving strategic insights via reports and email alerts.
For a consumer brand, users tend to be sales teams, e-commerce managers or new product developers.
Absolutely! Please click here and fill out the form to set one up.
Yes! All data is easily exported from our web dashboards into Excel. We also offer automated data transfers via SFTP, Snowflake share, email or any other method where needed.
"ShopGrok has given us a deeper insight into subtle differences in every day sell price, promotions and subscription pricing in the petcare market, which other solutions are unable to achieve."
Head of Buying
"It is extremely valuable having the most up to date live data displayed in a manner that is usable and easy to interact with. We have used other service providers and ShopGrok’s is by far the best interface we’ve used."
Michael Moss BCF - Senior Commercial Analyst
"The ShopGrok interface provides everything we need to make commercial pricing decisions at the click of a button. "
Supercheap Auto – Merchandise Performance & Analytics Manager
Listed Australian Retail Group
"ShopGrok has been the most flexible and easy to work with trade partner that I have had the pleasure to work with in this type of space which has led to significant increase in the utility of market data."
Kim Hughes Supercheap Auto - Business Manager Merchandise Development
Optimise your range with full visibility of the market, and develop a common factbase among your retailer or manufacturer stakeholders to promote more constructive negotiation.Request demo